Group CEO & board member - Alhokair Group With over 21 years of experience and expertise to his role, Fahad is driven by a passion for customer experience and innovation, which has resulted in the successful implementation of several initiatives and projects. Fahda now is the Group CEO and board member of Al Hokair group that diversify in Entertainment, Hospitality, catering and investment. Fahad was previously Chief Tourism Officer of Almosafer (part of Seera Group) for over 6 years and has been instrumental in the transformation of Almosafer’s from an online travel agency into a holistic omnichannel travel brand that becomes as a full platform of travel. As a leader in the travel, tourism and entertainment industry & as vice chairman of the Riyadh chamber of commerce & industry's tourism committee, Fahad was spearheading Almosafer’s tourism vertical that encompasses leisure, religious and MICE activities across the company. Fahad was the business lead for Discover Saudi, Almosafer’s Destination Management Company, as well as Mawasim, Almosafer’s Hajj & Umrah tour operator, and created synergies across the company’s tourism portfolio.
Fahad is an active member of the business community and serves on several boards and committees including:
Fahad holds a bachelor’s degree in marketing from King Saud University, and Master’s - Business Administration from Thunderbird College of Global Management, Arizona, USA. He also completed courses at prestigious institutions such as London Business School. He is a true leader and advocate for growth and innovation in the tourism industry and is poised to make an even greater impact in the years to come.